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Bayou Rum

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International audience of Bartenders, Writers & Cocktail Enthusiasts to Experience Bayou Rum

NEW ORLEANS, La., June 25, 2013  —Through a series of highly entertaining events heralding Cajun culture and the return of Louisiana sugar cane rum – Bayou® Rum will mark its global launch at the world’s premier cocktail festival, Ta-les of the Cocktail® (TOTC), July 17-21. TOTC attendees are invited to come and taste the Spirit of Louisiana™ at these four events:

    • July 17: Bayou Rum Tasting Room at Hotel Monteleone’s Royal C&D suites, 2:30PM-4:00PM
      pure tastings and craft cocktails with Swamp Royalty and special friends
    • July 18: A Night on the Bayou: Spirited Dinner at Grand Isle Restaurant, 8:00PM-11:00PM
      live entertainment, award-winning cuisine, neat tastings, divinely paired cocktails and more
    • July 19: Meet the Craft Distillers at Hotel Monteleone, 5:30PM-7:00PM
      meet our distiller and our blender, and taste our world-class Louisiana sugar cane rum
    • July 20: Gator-Tailing with Bayou Rum: Street-side, Hotel Monteleone, Iberville side, 6:00PM-7:30PM
      come ogle our 1957 GMC Bayou Wagon & sip refreshing Bayou Rum cocktails at free public event  

“We’re bringing the bayou to the city to offer authentic Bayou Rum and a taste of our culture at Tales of the Cocktail by sponsoring these events. Tales of the Cocktail represents an incredible opportunity to share the spirit of Louisiana with a global audience,” said Trey Litel, President of Louisiana Spirits.

One sip of Bayou Rum and you’ll appreciate the marked flavor difference this rum offers that’s uniquely made with Loui-siana molasses and raw, unprocessed Louisiana sugar. Many top grocery stores, restaurants and bars have already made buying commitments for the distillery’s first two expressions: Silver Bayou and Spiced Bayou Rum. “The feedback we’ve received from Cajun Country and beyond has far exceeded our desire to bring back the tradition of Louisiana sugar cane rum. We are humbled. After 2 years in development, we can hardly wait for everyone to taste Bayou Rum!” Litel added.

For more Bayou Rum Tales of the Cocktail event and ticket information, visit


About Bayou® Rum: There’s a spirit that runs through the bayous of the land and veins of the residents of Louisiana that’s like no place on earth. From the culture to the cuisine, to the way people celebrate; it’s about living life to its fullest and having some fun along the way. Silver Bayou Rum and Spiced Bayou Rum are available for pre-order from Republic National Distributing Company (RNDC), the exclusive distribution partner for Louisiana. RNDC will begin shipping Bayou Rum to retailers beginning July 1, 2013. Visit for more information.

About Tales of the Cocktail®: The world’s premier cocktail festival attracts the industry’s most influential bartenders and spirit lovers. The non-stop schedule includes educational seminars, tasting rooms, Spirited Dinners®, Spirited Awards®, competitions and more. For more information, visit

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